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XiTi Network: a solution for mini-site networks

Dual vision: by mini-site (for users and platform alike) and global analyses (for the platform only)
Automated marking and parameter setting that is user transparent

AT Internet offers a product specially designed for networks of mini-sites and for the highly interactive so-called Web 2.0. sites. This solution enable both to:

  • Manage complex sets of sites from a single interface
  • Very easily release audience data to the webmasters/owners of these mini-sites

This solution is therefore especially well suited to building value from audiences of:

  • Social networks
  • Blog platforms
  • Hotel, restaurant and tourist site networks
  • Varied franchise networks
  • Dealer networks (e.g. car dealers)
  • Professional directories with dedicated mini-sites

Lastly the central platform and network can be managed like a single site. It becomes possible, for example, to use it to gain value from advertising space using a cross-platform theme based approach or to understand the interactions between the various sites. This solution also lets you considerably simplify the marking up and distribution of information for the persons in charge of each mini-site.

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Key Features

Analyzing the platform site audience: KPIs, advanced ease of use analyses, managing marketing campaigns, technical compatibility

Automatically registering and marking up new mini-sites (possible via API / Web service)

Access by the persons in charge of the mini-sites to their audience data: private usage interface that can be customized to match the platform's colors (logo), with the essential analyses provided for site management purposes (traffic, behavior, sources, geolocalization, technical compatibility…).

Centralized access rights management:the platform site has an administrator's status for the entire network

Cross-functional or individual analyses, mini-site to mini-site

Monitoring the registration process

Analyzing acquisition and retention

   

 



 
Informations

n° 44 (0)20 7681 4058

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21 jan 2009 - UK
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04 Feb 2009 - UK
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