Data protection

Privacy & data security

More than ever, we’re committed to respecting users’ privacy and promoting the fundamental values of data protection. That’s why we promise complete transparency on how we collect, treat and use data, both on our websites and those of customers using our digital analytics solutions. As a major and independent global digital analytics leader, we’ll never forget that data is the heart of what we do. We pledge to therefore set the best example, with the highest standards of data confidentiality, control and security.

RESOURCES

BECOME A DATA PRIVACY EXPERT

Webinar
WHAT YOU NEED TO KNOW ABOUT PRIVACY, FROM COMPLIANCE TO ETHICS

Not sure where to start? Wondering how you can better align with privacy law? Then this webinar is for you.

White Paper
UNDERSTANDING PRIVACY PRINCIPLES AND ENSURING COMPLIANCE

In this white paper, discover the main principles defining Privacy law along with best practices for applying Privacy principles to your operations

Blog post
BIG DATA, PRIVACY AND THE EVOLUTION OF DIGITAL ANALYTICS

Interview with Benjamin Mercier, Vice President, Senior Digital Analytics Manager in the Retail division of London-based bank Barclays

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