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Glossary

Cookie

A cookie is a small text file placed on a computer’s hard drive by the server of the website being visited. The cookie contains several data components:

  • The name of the server that placed it ;
  • A non-nominative identifier, in the form of a unique ID number ;
  • An expiration date.

 

This information is sometimes stored on your computer in a simple text file, which the servers can access in order to read and save data.
Cookies enable the collection and storage of web navigation data occurring on the device in question. There are two types of cookies: first-party cookies, and third-party cookies. A cookie is not spyware! Most cookies do not contain any nominative information. AT Internet’s atidvisitor cookie is completely anonymous, for example.

 

To learn more about cookies and AT Internet’s policy on this topic, please see our data protection policy.

GENERAL DATA PROTECTION REGULATION

DIGITAL ANALYTICS & GDPR – MAKING SURE YOU’RE COMPLIANT

Implemented just over a year ago in May 2018, the GDPR covers all businesses and organisations that collect or use personal data from users in the EU. On the one-year anniversary of the regulation, our new guide highlights why it’s more important than ever to make sure you’re GDPR-compliant.

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WEB ANALYTICS LEADER
THE FORRESTER WAVE™: WEB ANALYTICS, Q4 2017

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