Data you can trust
Insights for everyone
YOU’RE NEVER ALONE
The process of democratising data means making data accessible to as many people as possible within a company. Decisions can then be made using data that’s tangible, easily understood, and business-focused. Data democratisation happens by sharing data in the right formats and channels, according to each user’s profile and level of knowledge.
Analytics & E-commerce: the essential guide
Learn how to get better conversion rates, higher average cart values, and more repeat purchases thanks to analytics insights.
OVH: a web analytics success strategy
Learn how OVH optimised its conversion funnels and re-engaged abandoned carts by pairing analytics data with its CRM
Digital Analytics & the GDPR: 5 things you must know
Discover the five things of which you must be sure regarding your analytics data and processes.