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The process of democratising data means making data accessible to as many people as possible within a company. Decisions can then be made using data that’s tangible, easily understood, and business-focused. Data democratisation happens by sharing data in the right formats and channels, according to each user’s profile and level of knowledge.
Learn how to get better conversion rates, higher average cart values, and more repeat purchases thanks to analytics insights.
Listen to our users’ thoughts and feedback on the Analytics Suite 2!
Discover the five things of which you must be sure regarding your analytics data and processes.