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A landing page is the webpage on which an Internet user arrives after clicking on a hyperlink (whether that link was an advertisement, a link in an email or newsletter, a call-to-action button, or other…).
Specific landing pages are used often for promotional and email campaigns, as well as for search engine indexing and SEO. In fact, a landing page can be very effective in bringing users directly to information they’re looking for, and to content which interests them. A landing page can therefore be used in several different ways: to drive users to content that interests them, and to drive maximum traffic (thanks to long-tail search queries).
DIGITAL ANALYTICS FOR E-COMMERCE
YOUR WEAPON OF MASS E-COMMERCE CONVERSION
Think you need more traffic to increase your e-commerce revenue? Think again. Armed with insights from your digital analytics data, you can draw greater value from customers. From your product catalogue to the purchase funnel and building customer loyalty, this guide shows you how to leverage analytics data to multiply conversions.
MEASURE, ANALYSE, DECIDE
Make web analytics your most trusted ally to optimise your entire digital environment. The Analytics Suite combines simplicity, reliability, machine learning and GDPR compliance. For smarter decisions, regardless of your job role.
Analytics Suite 2
IN OUR CUSTOMERS’ WORDS
Learn some of the digital challenges our customers are currently facing, and discover how AT Internet’s Analytics Suite 2 is helping them succeed. Our clients Total, BBC, Le Monde and KAIDEE share, in their own words, what they love most about our digital analytics solution.
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Who are we?
WEB ANALYTICS LEADER
THE FORRESTER WAVE™: WEB ANALYTICS, Q4 2017
We’re proud to be named a web analytics “Leader” by Forrester Research, Inc.!
WHY AT INTERNET?
WHAT SETS US APART
Discover why thousands of customers, including some of the world’s biggest brands, trust us.
THE 20 GOLDEN RULES OF DIGITAL ANALYTICS
Discover 20 best practices essential to any analytics strategy and data-driven decision-making.