Web analytics

Glossary

Web analytics

Web analytics groups together the measurement, collection, analysis and presentation of data from the Internet in order to understand and optimise how websites are used. Web analytics lets you precisely study user behaviour on your websites (and mobile sites, and mobile applications, which is more largely called digital analytics).

 

Today, web analytics (also known as digital analytics) is a key element in digital marketing and website optimisation.

 

Web analytics is based on data collected by audience measurement tools like AT Internet’s Analytics Suite. Discover the Analytics Suite and its applications below.

Analytics Suite 2

IN OUR CUSTOMERS’ WORDS

Learn some of the digital challenges our customers are currently facing, and discover how AT Internet’s Analytics Suite 2 is helping them succeed. Our clients Total, BBC, Le Monde and KAIDEE share, in their own words, what they love most about our digital analytics solution.

ANALYTICS SUITE

Analyse, understand, decide

Analyse your web & mobile traffic. Understand user behavior. Boost your business by making quick and effective decisions.

+ SEE HOW

Discover AT Internet

Who are we?

WEB ANALYTICS LEADER
THE FORRESTER WAVE™: WEB ANALYTICS, Q4 2017

We’re proud to be named a web analytics “Leader” by Forrester Research, Inc.!

WHY AT INTERNET?
WHAT SETS US APART

Discover why thousands of customers, including some of the world’s biggest brands, trust us.

ANALYTICS EXPERTISE
THE 20 GOLDEN RULES OF DIGITAL ANALYTICS

Discover 20 best practices essential to any analytics strategy and data-driven decision-making.

GET IN TOUCH

CONTACT US

Interested in a demo of our solution? Want more info about our company (partnerships, press enquiries or other)? Our teams are available. Just leave us a few details in this form, and we’ll get back to you shortly.

 

 

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