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Tuesday, November 28, 2017
Data quality: The essential tools
Only 33% of CEOs say they trust their data (“CEO Outlook” 2016, KPMG). As sources of data are multiplying and diversifying, so are concerns about quality. Data quality is now a major strategic challenge for many companies, as it has a direct impact on company growth and longevity. And incorrect or unreliable data can have serious consequences on your digital analytics activities including loss of trust, reduced credibility, and poor business decisions.
At AT Internet, data quality is an absolute priority. That’s why we’ve put together our data quality toolbox: a set of easy-to-use tools that make it simple and painless to ensure your data’s quality.
In this webinar, discover these innovative tools:
- Marketplace: Simplify your implementation with a system of plugins
- Tag Inspector & Tag Crawler: Test and debug your data in seconds – no technical skills needed
- Data Manager: Correct errors due to tagging mistakes without editing your code
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