Data Protection

GDPR compliance and privacy

As an independent, global digital analytics leader with European roots, protecting user data and respecting user privacy has long been a core value and guiding principle. Our Analytics Suite is fully compliant with the GDPR, and we are dedicated to setting the best example for our customers and industry peers, with the highest standards of data protection and privacy.

 

General Data Protection Regulation

Are you ready for the GDPR?

If you collect and analyse digital analytics data, you must respect the European General Data Protection Regulation (GDPR), or risk facing massive fines. Are your analytics activities GDPR-compliant? Learn the 5 things you must absolutely know about your analytics data and processes in order to be ready for the GDPR.

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Our privacy policy

What do we do with analytics data?

More than ever, we’re committed to respecting users’ privacy and promoting the fundamental values of data protection. That’s why we promise complete transparency on how we collect, process and use data, both on our websites and those of customers using our digital analytics solutions.

RESOURCES

Get your analytics GDPR-ready

Interview
All about the GDPR, with Aurélie Pols

A 2-part Q&A with data privacy expert Aurélie Pols on the GDPR legislation, its context and impact, and what it means for digital analytics.

Guide
Digital Analytics & the GDPR: 5 things you must know

Discover the five things of which you must be sure regarding your analytics data and processes.

White Paper
DATA PRIVACY: ENSURING COMPLIANCE OF YOUR DIGITAL ANALYTICS ACTIVITIES

In this white paper, discover tips and best practices for applying Privacy principles to your digital analytics operations.

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